Self-Initiative Project

Project Overview: Lifestyle Tea Branding
Lifestyle Tea is an all-natural sweet iced tea company that focuses on delivering a clean, refreshing beverage for people to enjoy after a hard day's work.

For this project, I developed a branding concept that reflects the company's commitment to simplicity, quality, and relaxation. The visual identity emphasizes natural elements and a refreshing aesthetic, perfectly aligning with the product's mission to provide a revitalizing experience.

This project showcases my ability to create a cohesive and meaningful brand that resonates with the target audience and communicates the product's unique value.

Adobe Illustrator // Photoshop